/* ==========================================================
   PARE – PENALISTAS AL RESCATE
   Paleta oficial: #fc2f08 · #f94e22 · #000000 · #FFFFFF
   (Los neutros se obtienen solo con transparencias de negro/blanco)
   ========================================================== */

:root {
  --o1: #fc2f08;
  --o2: #f94e22;
  --k: #000000;
  --w: #ffffff;
  --grad: linear-gradient(135deg, #fc2f08 0%, #f94e22 100%);

  --k-90: rgba(0, 0, 0, .9);
  --k-70: rgba(0, 0, 0, .7);
  --k-55: rgba(0, 0, 0, .55);
  --k-12: rgba(0, 0, 0, .12);
  --k-06: rgba(0, 0, 0, .06);
  --k-03: rgba(0, 0, 0, .03);
  --w-80: rgba(255, 255, 255, .8);
  --w-60: rgba(255, 255, 255, .6);
  --w-15: rgba(255, 255, 255, .15);
  --w-08: rgba(255, 255, 255, .08);

  /* Tipografías alineadas con las piezas de marca */
  --display: "Archivo", "Arial Black", Impact, sans-serif;      /* titulares anchos (expanded) */
  --wordmark: "Montserrat", "Arial Black", sans-serif;           /* la palabra PARE */
  --slab: "Roboto Slab", Georgia, serif;                         /* PENALISTAS AL RESCATE */
  --body: "Inter", system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;

  /* Grano de las piezas gráficas */
  --noise: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='220' height='220'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 .55 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  --glow: radial-gradient(ellipse 60% 55% at 72% 62%, rgba(252, 47, 8, .42), transparent 70%),
          radial-gradient(ellipse 50% 40% at 15% 100%, rgba(249, 78, 34, .22), transparent 70%);

  --oct: polygon(29.3% 0, 70.7% 0, 100% 29.3%, 100% 70.7%, 70.7% 100%, 29.3% 100%, 0 70.7%, 0 29.3%);
  --r: 14px;
  --ease: cubic-bezier(.2, .7, .2, 1);
  --header-h: 76px;
  --gutter: clamp(16px, 4vw, 40px);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: var(--header-h); -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  font-family: var(--body);
  font-size: 17px;
  line-height: 1.6;
  color: var(--k);
  background: var(--w);
  overflow-x: hidden;
  overflow-x: clip;
  -webkit-font-smoothing: antialiased;
}
img, video { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
h1, h2, h3, h4 { margin: 0; line-height: 1.05; }
p { margin: 0; }
ol, ul { margin: 0; padding: 0; list-style: none; }
::selection { background: var(--o1); color: var(--w); }
:focus-visible { outline: 3px solid var(--o1); outline-offset: 3px; border-radius: 4px; }

.container { width: 100%; max-width: 1240px; margin: 0 auto; padding: 0 var(--gutter); }

.skip {
  position: absolute; left: 16px; top: -60px; z-index: 200;
  background: var(--o1); color: var(--w); padding: 10px 16px; border-radius: 8px; font-weight: 700;
}
.skip:focus { top: 12px; }

.grad-text {
  background: var(--grad);
  -webkit-background-clip: text; background-clip: text;
  -webkit-text-fill-color: transparent; color: var(--o1);
}

/* ---------- Tipografía de sección ---------- */
.kicker {
  font-size: 13px; font-weight: 700; letter-spacing: .18em; text-transform: uppercase;
  color: var(--o1); margin-bottom: 18px;
  display: inline-flex; align-items: center; gap: 10px;
}
.kicker::before { content: ""; width: 28px; height: 2px; background: var(--grad); }
.kicker--light { color: var(--o2); }

.h2 {
  font-family: var(--display); font-stretch: 125%; font-weight: 900;
  font-size: clamp(28px, 4.6vw, 60px);
  letter-spacing: -.015em;
  text-transform: uppercase;
  line-height: .98;
}

.section { padding: clamp(80px, 11vw, 150px) 0; position: relative; }
.section__head { max-width: 760px; margin-bottom: clamp(40px, 6vw, 72px); }
.section__head--center { margin-left: auto; margin-right: auto; text-align: center; }
.section__head--center .kicker { justify-content: center; }
.section__intro { margin-top: 22px; font-size: 19px; color: var(--k-70); max-width: 620px; }

/* ---------- Botones ---------- */
.btn {
  --bh: 52px;
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  min-height: var(--bh); padding: 0 26px;
  font-family: var(--body); font-weight: 700; font-size: 16px; letter-spacing: .01em;
  border-radius: 999px; border: 2px solid transparent; cursor: pointer;
  transition: transform .35s var(--ease), box-shadow .35s var(--ease), background-color .3s, color .3s, border-color .3s;
  position: relative; isolation: isolate; overflow: hidden; white-space: nowrap;
}
.btn .ico { width: 20px; height: 20px; flex: none; }
.btn--sm { --bh: 42px; padding: 0 18px; font-size: 14px; }
.btn--lg { --bh: 58px; padding: 0 30px; font-size: 17px; }
.btn--xl { --bh: 68px; padding: 0 40px; font-size: 19px; }
.btn--block { width: 100%; }

.btn--primary { background: var(--grad); color: var(--w); box-shadow: 0 10px 30px -10px rgba(252, 47, 8, .7); }
.btn--primary::after {
  content: ""; position: absolute; inset: 0; z-index: -1;
  background: linear-gradient(120deg, transparent 30%, rgba(255,255,255,.35) 50%, transparent 70%);
  transform: translateX(-120%); transition: transform .8s var(--ease);
}
.btn--primary:hover { transform: translateY(-2px); box-shadow: 0 18px 40px -12px rgba(252, 47, 8, .85); }
.btn--primary:hover::after { transform: translateX(120%); }

.btn--ghost { background: transparent; color: var(--w); border-color: var(--w-60); }
.btn--ghost:hover { border-color: var(--w); background: var(--w); color: var(--k); }

.btn--black { background: var(--k); color: var(--w); }
.btn--black:hover { transform: translateY(-2px); box-shadow: 0 18px 40px -14px rgba(0,0,0,.6); }

/* ---------- Header ---------- */
.header {
  position: fixed; inset: 0 0 auto 0; z-index: 100; height: var(--header-h);
  transition: background-color .4s, backdrop-filter .4s, border-color .4s, height .3s;
  border-bottom: 1px solid transparent;
}
.header.is-scrolled {
  background: rgba(0, 0, 0, .82);
  -webkit-backdrop-filter: blur(14px); backdrop-filter: blur(14px);
  border-color: var(--w-08);
}
.header__inner { height: 100%; display: flex; align-items: center; justify-content: space-between; gap: 24px; }

.logo { display: inline-flex; align-items: center; flex: none; }
.logo img { height: 48px; width: auto; transition: transform .5s var(--ease), opacity .3s; }
.logo:hover img { transform: scale(1.03); }

/* La palabra PARE con volumen, como en las piezas */
.pare-3d {
  position: relative; display: inline-block; isolation: isolate;
  font-family: var(--wordmark); font-weight: 900; font-stretch: normal; letter-spacing: -.02em;
  color: transparent; -webkit-text-fill-color: transparent;
  background: none !important;
}
.pare-3d::before, .pare-3d::after {
  content: attr(data-text); position: absolute; left: 0; top: 0; white-space: nowrap; pointer-events: none;
}
/* extrusión */
.pare-3d::before {
  z-index: 0; color: var(--o1); -webkit-text-fill-color: var(--o1);
  text-shadow: .012em .012em 0 var(--o1), .024em .024em 0 var(--o1), .036em .036em 0 var(--o1), .048em .048em 0 var(--o1);
  transform: translate(.012em, .012em);
  filter: brightness(.5);
}
/* cara con degradado y grano */
.pare-3d::after {
  z-index: 1;
  background: var(--noise), var(--grad); background-size: 180px 180px, 100% 100%; background-blend-mode: soft-light;
  -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent;
}

.nav { display: flex; align-items: center; gap: 30px; }
.nav a:not(.btn) {
  color: var(--w-80); font-size: 15px; font-weight: 500; position: relative; padding: 6px 0;
  transition: color .25s;
}
.nav a:not(.btn)::after {
  content: ""; position: absolute; left: 0; bottom: 0; height: 2px; width: 100%;
  background: var(--grad); transform: scaleX(0); transform-origin: left; transition: transform .35s var(--ease);
}
.nav a:not(.btn):hover { color: var(--w); }
.nav a:not(.btn):hover::after { transform: scaleX(1); }

.burger { display: none; width: 46px; height: 46px; border: 1px solid var(--w-15); background: transparent; border-radius: 12px; cursor: pointer; position: relative; }
.burger span { position: absolute; left: 12px; right: 12px; height: 2px; background: var(--w); transition: transform .35s var(--ease), top .35s var(--ease); }
.burger span:first-child { top: 18px; }
.burger span:last-child { top: 26px; }
.burger[aria-expanded="true"] span:first-child { top: 22px; transform: rotate(45deg); }
.burger[aria-expanded="true"] span:last-child { top: 22px; transform: rotate(-45deg); }

/* ---------- HERO ---------- */
/* Fondo oscuro con grano y brillo naranja (estilo de las piezas) */
.tex { position: relative; isolation: isolate; }
.tex::after {
  content: ""; position: absolute; inset: 0; z-index: -1; pointer-events: none;
  background: var(--noise); background-size: 220px 220px; opacity: .07; mix-blend-mode: screen;
}

.hero {
  position: relative; min-height: 100svh; color: var(--w);
  background: var(--glow), var(--k);
  padding: calc(var(--header-h) + 48px) 0 110px; overflow: hidden; display: flex; align-items: center;
}
.hero__bg { position: absolute; inset: 0; pointer-events: none; }
/* Tres bustos de fondo */
.hero__img {
  position: absolute; inset: 0; width: 100%; height: 100%; z-index: 0;
  object-fit: cover; object-position: 100% 50%;
  transform: translate3d(0, var(--py, 0), 0) scale(1.04); transform-origin: center top;
}
/* Oscurece el lado del texto y tiñe de naranja, como en las piezas */
.hero__bg::after {
  content: ""; position: absolute; inset: 0; z-index: 1;
  background:
    linear-gradient(to top, var(--k) 0%, transparent 22%),
    linear-gradient(90deg, var(--k) 0%, rgba(0,0,0,.92) 30%, rgba(0,0,0,.45) 58%, rgba(0,0,0,.15) 80%, rgba(0,0,0,.35) 100%),
    radial-gradient(ellipse 45% 60% at 75% 60%, rgba(252, 47, 8, .22), transparent 70%);
}
.hero__bg::before {
  content: ""; position: absolute; inset: 0; z-index: 2; background: var(--noise); background-size: 220px 220px; opacity: .08; mix-blend-mode: screen;
}
.hero__bg .embers { z-index: 3; }
.hero__watermark {
  position: absolute; left: -2vw; bottom: -5vw;
  font-family: var(--wordmark); font-weight: 900; font-size: 34vw; line-height: .8; letter-spacing: -.04em;
  color: transparent; -webkit-text-stroke: 1px rgba(255, 255, 255, .06);
  user-select: none; white-space: nowrap;
  transform: translate3d(0, var(--py, 0), 0);
}
/* Chispas */
.embers { position: absolute; inset: 0; overflow: hidden; }
.embers i {
  position: absolute; bottom: -10px; width: var(--s, 3px); height: var(--s, 3px); border-radius: 50%;
  background: var(--o2); box-shadow: 0 0 6px 1px rgba(252, 47, 8, .8); opacity: 0;
  animation: ember var(--t, 12s) linear var(--dl, 0s) infinite;
}
@keyframes ember {
  0% { transform: translate3d(0, 0, 0); opacity: 0; }
  10% { opacity: .9; }
  80% { opacity: .5; }
  100% { transform: translate3d(var(--dx, 30px), -105vh, 0); opacity: 0; }
}
@keyframes spin { to { transform: rotate(360deg); } }

.hero__grid { position: relative; z-index: 4; display: grid; grid-template-columns: minmax(0, 680px); }
.eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 13px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--w-80);
  border: 1px solid var(--w-15); padding: 8px 14px; border-radius: 999px; margin-bottom: 28px;
}
.dot { width: 8px; height: 8px; border-radius: 50%; background: var(--o1); box-shadow: 0 0 0 0 rgba(252,47,8,.7); animation: pulse 2s infinite; }
@keyframes pulse { 70% { box-shadow: 0 0 0 10px rgba(252,47,8,0); } 100% { box-shadow: 0 0 0 0 rgba(252,47,8,0); } }

.hero__brand { display: flex; flex-direction: column; margin-bottom: 26px; }
.hero__pare { font-size: clamp(92px, 14vw, 200px); line-height: .9; align-self: flex-start; }
/* PARE = Penalistas Al Rescate */
.hero__tag {
  display: flex; flex-wrap: wrap; align-items: baseline; column-gap: 14px; row-gap: 4px;
  font-family: var(--slab); font-size: clamp(17px, 2.1vw, 26px); font-weight: 700; letter-spacing: .03em; text-transform: uppercase; color: var(--w);
  margin-top: 16px; padding-left: 14px; border-left: 3px solid var(--o1); line-height: 1.15;
}
.hero__tag-pare { font-family: var(--wordmark); font-weight: 900; letter-spacing: 0; color: var(--o1); }
.hero__tag-eq { color: var(--w-60); font-family: var(--body); font-weight: 500; }
/* Iniciales P · A · RE de "Penalistas Al Rescate": siempre en naranja */
.ac { color: var(--o1); font-weight: inherit; }
.hero__title {
  font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: clamp(26px, 3.2vw, 44px); line-height: 1.04;
  letter-spacing: -.01em; text-transform: uppercase; margin-bottom: 22px;
}
.hero__title-sub {
  display: block; margin-top: 14px; max-width: 30ch;
  font-family: var(--body); font-stretch: normal; font-weight: 700; text-transform: none; letter-spacing: -.01em;
  font-size: clamp(20px, 2vw, 28px); line-height: 1.25; color: var(--w);
}
.hero__lead { font-size: clamp(17px, 1.5vw, 20px); color: var(--w-80); max-width: 560px; margin-bottom: 36px; }
.hero__lead strong { color: var(--w); font-weight: 700; }
.hero__ctas { display: flex; flex-wrap: wrap; gap: 14px; }
.hero__chips { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 36px; }
.hero__chips li { font-size: 13px; font-weight: 600; color: var(--w-60); border: 1px solid var(--w-15); padding: 6px 12px; border-radius: 999px; }

.hero__visual { position: relative; justify-self: center; width: 100%; max-width: 460px; }
.hero__photo {
  position: relative; margin: 0; aspect-ratio: 4 / 5; border-radius: 28px; overflow: hidden;
  background: linear-gradient(160deg, rgba(252,47,8,.9), rgba(249,78,34,.25) 45%, rgba(0,0,0,1) 95%);
  box-shadow: 0 40px 80px -30px rgba(252,47,8,.45);
}
.hero__photo::before {
  content: ""; position: absolute; inset: 0; z-index: 2; pointer-events: none;
  background: linear-gradient(to top, rgba(0,0,0,.65), transparent 45%);
}
.hero__photo::after {
  content: ""; position: absolute; z-index: 3; width: 120px; height: 120px; right: -30px; top: -30px;
  clip-path: var(--oct); background: var(--grad);
}
.hero__photo img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: 48% 35%; z-index: 1; filter: contrast(1.05); }
.placeholder {
  position: absolute; inset: 0; display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 8px;
  text-align: center; padding: 24px; color: var(--w);
  border: 2px dashed var(--w-60); border-radius: 28px; margin: 14px;
}
.placeholder__tag { font-size: 11px; font-weight: 800; letter-spacing: .2em; background: var(--k); padding: 4px 10px; border-radius: 6px; }
.placeholder span:not(.placeholder__tag) { font-weight: 700; font-size: 18px; }
.placeholder small { color: var(--w-80); font-size: 13px; }

.hero__badge {
  position: absolute; left: -28px; bottom: 34px; z-index: 4;
  display: flex; align-items: center; gap: 14px; padding: 14px 18px 14px 14px;
  background: rgba(0,0,0,.72); -webkit-backdrop-filter: blur(12px); backdrop-filter: blur(12px);
  border: 1px solid var(--w-15); border-radius: 16px;
  animation: float 6s ease-in-out infinite;
}
.hero__badge-oct { width: 38px; height: 38px; flex: none; clip-path: var(--oct); background: var(--grad); }
.hero__badge strong { display: block; font-size: 15px; }
.hero__badge small { color: var(--w-60); font-size: 13px; }
@keyframes float { 50% { transform: translateY(-8px); } }

.hero__scroll { position: absolute; left: 50%; bottom: 62px; width: 26px; height: 42px; margin-left: -13px; border: 2px solid var(--w-60); border-radius: 20px; }
.hero__scroll span { position: absolute; left: 50%; top: 8px; width: 4px; height: 8px; margin-left: -2px; border-radius: 2px; background: var(--o1); animation: wheel 1.8s infinite; }
@keyframes wheel { 0% { opacity: 0; transform: translateY(0); } 30% { opacity: 1; } 100% { opacity: 0; transform: translateY(14px); } }

/* ---------- Cintas PARE (cinta de precaución de las piezas) ---------- */
.tapes { position: relative; z-index: 5; height: 0; pointer-events: none; }
.tape {
  position: absolute; left: -5vw; right: -5vw; overflow: hidden; padding: 12px 0;
  box-shadow: 0 14px 30px -12px rgba(0, 0, 0, .6);
}
.tape--orange { background: var(--grad); color: var(--w); top: -34px; transform: rotate(-2.4deg); }
.tape--dark { background: var(--k); color: var(--w-60); top: -14px; transform: rotate(1.6deg); border-block: 1px solid var(--w-08); }
.tapes--flip .tape--orange { transform: rotate(2deg); top: -30px; }
.tapes--flip .tape--dark { transform: rotate(-1.8deg); top: -10px; }
.tape__track { display: flex; width: max-content; animation: marquee 40s linear infinite; }
.tape--dark .tape__track { animation-direction: reverse; animation-duration: 55s; }
.tape__track span {
  font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: clamp(15px, 1.6vw, 21px); letter-spacing: .14em;
  white-space: nowrap; padding-right: 22px;
}
.tape__track span::after { content: "•"; padding-left: 22px; }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ---------- Sección 2 · Qué hacer ---------- */
.what__grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 96px); align-items: start; }
.what__seo { margin-top: 26px; font-size: 18px; color: var(--k-70); max-width: 520px; }
.what__list p {
  font-size: clamp(22px, 2.4vw, 32px); font-weight: 700; line-height: 1.25; letter-spacing: -.01em;
  padding: 10px 0; border-bottom: 1px solid var(--k-12);
}
.what__list p:nth-child(5) { color: var(--k-55); }
.what__list .what__stop { border: 0; padding-top: 30px; color: var(--k); font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase; }
.what__list .what__now {
  border: 0; padding: 14px 0 6px; font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase;
  font-size: clamp(24px, 2.6vw, 36px); line-height: 1.05;
}
.what__list .what__alert {
  border: 0; padding: 0; font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase;
  font-size: clamp(22px, 2.5vw, 34px); line-height: 1.08; letter-spacing: -.01em;
  background: var(--grad); -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent; color: var(--o1);
}
.what__danger { color: var(--o1); font-weight: 800; }
.what__book { margin: 28px 0 16px; font-size: 20px; font-weight: 800; }

/* Secuencia PROBLEMA → PARE → ORIENTACIÓN → ESTRATEGIA → DEFENSA */
.flow {
  position: relative; margin-top: clamp(70px, 9vw, 120px);
  background: var(--k); color: var(--w); border-radius: 28px;
  padding: clamp(40px, 5vw, 64px) clamp(24px, 4vw, 56px);
  overflow: hidden;
}
.flow::before {
  content: "PROBLEMA → PARE → ORIENTACIÓN → ESTRATEGIA → DEFENSA";
  display: block; font-size: 12px; font-weight: 700; letter-spacing: .22em; color: var(--w-60); margin-bottom: 44px;
}
.flow__line { position: absolute; left: clamp(24px, 4vw, 56px); right: clamp(24px, 4vw, 56px); top: calc(clamp(40px, 5vw, 64px) + 62px + 40px); height: 2px; background: var(--w-15); }
.flow__fill { position: absolute; inset: 0; background: var(--grad); transform-origin: left; transform: scaleX(var(--p, 0)); transition: transform .2s linear; }
.flow__steps { position: relative; display: grid; grid-template-columns: repeat(5, 1fr); gap: 20px; }
.flow__step { position: relative; }
.flow__node {
  width: 80px; height: 80px; display: grid; place-items: center; border-radius: 50%;
  background: var(--k); border: 2px solid var(--w-15); color: var(--w-60);
  font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: 18px; margin-bottom: 26px;
  transition: border-color .5s var(--ease), color .5s var(--ease), transform .5s var(--ease), background-color .5s;
}
.flow__node--oct {
  border: 0; border-radius: 0; clip-path: var(--oct); background: var(--grad); color: var(--w);
  width: 96px; height: 96px; margin-top: -8px; margin-bottom: 18px;
  font-family: var(--wordmark); font-stretch: normal; font-size: 21px; letter-spacing: -.01em;
}
.flow { background: var(--glow), var(--k); }
.flow__step h3 { font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: clamp(14px, 1.35vw, 19px); text-transform: uppercase; margin-bottom: 8px; }
.flow__step p { font-size: 15px; color: var(--w-60); }
.flow__step--pare h3 { color: var(--o2); }
.flow__step.is-on .flow__node:not(.flow__node--oct) { border-color: var(--o1); color: var(--w); background: rgba(252,47,8,.12); }
.flow__step--pare.is-on .flow__node--oct { animation: beat 2.4s var(--ease) infinite; }
@keyframes beat { 0%, 100% { transform: scale(1); } 15% { transform: scale(1.08); } 30% { transform: scale(1); } }

/* ---------- Sección 3 · Servicios ---------- */
.services { background: var(--k-03); }
.cards { display: grid; grid-template-columns: repeat(auto-fill, minmax(270px, 1fr)); gap: 18px; }
.card {
  position: relative; display: flex; flex-direction: column; min-height: 260px;
  padding: 28px 26px 26px; border-radius: var(--r); background: var(--w); border: 1px solid var(--k-12);
  transition: background-color .45s var(--ease), color .45s var(--ease), transform .45s var(--ease), border-color .45s, box-shadow .45s;
  overflow: hidden;
}
.card::before {
  content: ""; position: absolute; right: -40px; top: -40px; width: 110px; height: 110px; clip-path: var(--oct);
  background: var(--grad); opacity: 0; transform: scale(.6) rotate(-22deg); transition: opacity .45s, transform .6s var(--ease);
}
.card__num { font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: 14px; color: var(--o1); letter-spacing: .06em; margin-bottom: 34px; }
.card h3 { font-size: 21px; font-weight: 800; letter-spacing: -.01em; line-height: 1.15; margin-bottom: 12px; position: relative; }
.card p { font-size: 15.5px; color: var(--k-70); margin-bottom: 22px; transition: color .45s; }
.card__cta {
  margin-top: auto; display: inline-flex; align-items: center; gap: 8px; align-self: flex-start;
  font-weight: 700; font-size: 15px; color: var(--o1); padding: 8px 0; border-bottom: 2px solid currentColor;
}
.card__cta span { transition: transform .35s var(--ease); }
.card:hover { background: var(--k); color: var(--w); border-color: var(--k); transform: translateY(-6px); box-shadow: 0 30px 60px -30px rgba(0,0,0,.5); }
.card:hover p { color: var(--w-60); }
.card:hover::before { opacity: 1; transform: scale(1) rotate(0); }
.card:hover .card__cta span { transform: translateX(6px); }
.card--accent { background: var(--grad); color: var(--w); border-color: transparent; }
.card--accent .card__num, .card--accent .card__cta { color: var(--w); }
.card--accent p { color: var(--w-80); }

/* ---------- Sección 4 · Impacto ---------- */
.impact { position: relative; background: var(--grad); color: var(--w); padding: clamp(90px, 12vw, 170px) 0; overflow: hidden; }
.impact__oct {
  position: absolute; width: 70vw; max-width: 900px; aspect-ratio: 1; right: -18vw; top: 50%; transform: translateY(-50%) rotate(var(--rot, 0deg));
  clip-path: var(--oct); background: rgba(0,0,0,.08);
}
.impact__inner { position: relative; display: grid; grid-template-columns: 1.4fr .8fr; gap: clamp(32px, 5vw, 72px); align-items: end; }
.impact__title { font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase; font-size: clamp(30px, 5.4vw, 80px); line-height: .96; letter-spacing: -.02em; }
.impact::after { content: ""; position: absolute; inset: 0; background: var(--noise); background-size: 220px 220px; opacity: .1; mix-blend-mode: soft-light; pointer-events: none; }
.impact__title span { display: block; }
.impact__dark { color: var(--k); margin-top: 10px; }
.impact__side p { font-size: clamp(18px, 1.6vw, 21px); font-weight: 500; margin-bottom: 30px; }

/* ---------- Sección 5 · Por qué PARE ---------- */
.why { background: radial-gradient(ellipse 50% 45% at 10% 20%, rgba(252, 47, 8, .22), transparent 70%), var(--k); color: var(--w); }
.why__grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(40px, 6vw, 100px); }
.why__head { position: sticky; top: calc(var(--header-h) + 40px); align-self: start; }
.why__intro { margin-top: 26px; font-size: 19px; color: var(--w-60); max-width: 440px; }
.why__item {
  display: grid; grid-template-columns: 90px 1fr; gap: 20px; align-items: start;
  padding: 34px 0; border-top: 1px solid var(--w-15); position: relative;
}
.why__item:last-child { border-bottom: 1px solid var(--w-15); }
.why__item::after { content: ""; position: absolute; left: 0; top: -1px; height: 1px; width: 100%; background: var(--grad); transform: scaleX(0); transform-origin: left; transition: transform .7s var(--ease); }
.why__item:hover::after { transform: scaleX(1); }
.why__num { font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: 44px; line-height: 1; color: transparent; -webkit-text-stroke: 1.5px var(--o1); transition: color .4s; }
.why__item:hover .why__num { color: var(--o1); }
.why__item h3 { font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: clamp(18px, 1.9vw, 26px); text-transform: uppercase; margin-bottom: 10px; }
.why__item p { color: var(--w-60); font-size: 16.5px; max-width: 520px; }

/* ---------- Sección 6 · Timeline ---------- */
.timeline { position: relative; max-width: 980px; margin: 0 auto; }
.timeline__line { position: absolute; left: 50%; top: 0; bottom: 0; width: 2px; margin-left: -1px; background: var(--k-12); }
.timeline__fill { position: absolute; inset: 0; background: var(--grad); transform-origin: top; transform: scaleY(var(--p, 0)); }
.tl { position: relative; width: 50%; padding: 0 56px 56px 0; }
.tl:nth-child(odd) { margin-left: 50%; padding: 0 0 56px 56px; }
.tl:last-child { padding-bottom: 0; }
.tl__dot {
  position: absolute; top: 22px; right: -11px; width: 22px; height: 22px; clip-path: var(--oct);
  background: var(--k); transition: background-color .4s, transform .4s var(--ease);
}
.tl:nth-child(odd) .tl__dot { right: auto; left: -11px; }
.tl.is-visible .tl__dot { background: var(--o1); transform: scale(1.15); }
.tl__card {
  background: var(--w); border: 1px solid var(--k-12); border-radius: var(--r); padding: 26px 28px;
  transition: transform .45s var(--ease), box-shadow .45s var(--ease), border-color .45s;
}
.tl__card:hover { transform: translateY(-4px); box-shadow: 0 24px 50px -28px rgba(0,0,0,.35); border-color: var(--o1); }
.tl__step { display: inline-block; font-size: 12px; font-weight: 800; letter-spacing: .2em; text-transform: uppercase; color: var(--o1); margin-bottom: 10px; }
.tl__card h3 { font-size: 22px; font-weight: 800; letter-spacing: -.01em; margin-bottom: 8px; line-height: 1.2; }
.tl__card p { color: var(--k-70); font-size: 15.5px; }

/* ---------- Contenido de redes ---------- */
.posts { background: var(--glow), var(--k); color: var(--w); padding-bottom: clamp(110px, 13vw, 170px); }
.posts__head { display: flex; justify-content: space-between; align-items: flex-end; gap: 30px; flex-wrap: wrap; margin-bottom: clamp(36px, 5vw, 60px); }
.posts__intro { max-width: 380px; color: var(--w-60); font-size: 18px; }
/* 3 arriba y 2 centradas abajo */
.posts__grid { display: flex; flex-wrap: wrap; justify-content: center; gap: 20px; }
.posts__grid .post { flex: 0 0 calc((100% - 40px) / 3); }
.post {
  position: relative; display: block; border-radius: 18px; overflow: hidden; aspect-ratio: 4 / 5;
  border: 1px solid var(--w-15); background: var(--k);
  transition: transform .5s var(--ease), box-shadow .5s var(--ease), border-color .5s;
}
.post img { width: 100%; height: 100%; object-fit: cover; transition: transform .8s var(--ease); }
.post__cta {
  position: absolute; left: 14px; right: 14px; bottom: 14px; display: flex; justify-content: space-between; align-items: center;
  padding: 12px 16px; border-radius: 999px; background: rgba(0,0,0,.75); -webkit-backdrop-filter: blur(10px); backdrop-filter: blur(10px);
  font-weight: 700; font-size: 14px; opacity: 0; transform: translateY(10px); transition: opacity .4s, transform .4s var(--ease);
}
.post:hover { transform: translateY(-6px) rotate(-.6deg); border-color: var(--o1); box-shadow: 0 30px 60px -30px rgba(252,47,8,.7); }
.post:hover img { transform: scale(1.04); }
.post:hover .post__cta, .post:focus-visible .post__cta { opacity: 1; transform: none; }

/* ---------- Sección 7 · CTA ---------- */
.cta { position: relative; background: var(--k); color: var(--w); padding: clamp(110px, 13vw, 190px) 0 clamp(100px, 13vw, 190px); overflow: hidden; text-align: center; }
.cta__oct { position: absolute; left: 50%; top: 50%; width: 0; height: 0; }
.cta__oct span { position: absolute; clip-path: var(--oct); background: rgba(252,47,8,.55); transform: translate(-50%, -50%); animation: spin 90s linear infinite; }
.cta__oct span::after { content: ""; position: absolute; inset: 1.5px; clip-path: var(--oct); background: var(--k); }
.cta__oct span:nth-child(1) { width: 520px; height: 520px; }
.cta__oct span:nth-child(2) { width: 820px; height: 820px; opacity: .55; animation-direction: reverse; }
.cta__oct span:nth-child(3) { width: 1120px; height: 1120px; opacity: .3; }
.cta__inner { position: relative; display: flex; flex-direction: column; align-items: center; }
.cta__title { font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase; font-size: clamp(24px, 4vw, 54px); line-height: 1.04; letter-spacing: -.015em; margin-bottom: 44px; }
.cta__title { margin-bottom: clamp(30px, 4vw, 48px); }
.cta__logo { width: min(560px, 86%); height: auto; margin-bottom: clamp(36px, 5vw, 56px); filter: drop-shadow(0 20px 40px rgba(252, 47, 8, .35)); }

/* ---------- FAQ ---------- */
.faq__grid { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(40px, 6vw, 100px); }
.faq__head { position: sticky; top: calc(var(--header-h) + 40px); align-self: start; }
.faq__head > p:not(.kicker) { margin: 22px 0 30px; color: var(--k-70); font-size: 18px; }
.qa { border-bottom: 1px solid var(--k-12); }
.qa:first-child { border-top: 1px solid var(--k-12); }
.qa summary {
  display: flex; align-items: center; justify-content: space-between; gap: 20px; padding: 26px 0; cursor: pointer; list-style: none;
}
.qa summary::-webkit-details-marker { display: none; }
.qa summary h3 { font-size: clamp(18px, 1.7vw, 21px); font-weight: 700; line-height: 1.3; transition: color .3s; }
.qa summary:hover h3 { color: var(--o1); }
.qa__icon { position: relative; width: 36px; height: 36px; flex: none; border-radius: 50%; border: 1.5px solid var(--k-12); transition: background-color .35s, border-color .35s, transform .45s var(--ease); }
.qa__icon::before, .qa__icon::after { content: ""; position: absolute; left: 50%; top: 50%; width: 14px; height: 2px; margin: -1px 0 0 -7px; background: var(--k); transition: transform .45s var(--ease), background-color .3s; }
.qa__icon::after { transform: rotate(90deg); }
.qa[open] .qa__icon { background: var(--o1); border-color: var(--o1); transform: rotate(180deg); }
.qa[open] .qa__icon::before, .qa[open] .qa__icon::after { background: var(--w); }
.qa[open] .qa__icon::after { transform: rotate(0); }
.qa__body { overflow: hidden; }
.qa__body p { padding: 0 56px 28px 0; color: var(--k-70); font-size: 16.5px; }

/* ---------- Contacto ---------- */
.contact { background: var(--k); color: var(--w); }
.contact::before { content: ""; position: absolute; left: -200px; bottom: -200px; width: 600px; height: 600px; background: radial-gradient(closest-side, rgba(252,47,8,.25), transparent); pointer-events: none; }
.contact__grid { position: relative; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 96px); align-items: start; }
.contact__lead { margin: 24px 0 34px; font-size: 19px; color: var(--w-80); max-width: 460px; }
.contact__data { margin-top: 44px; display: grid; gap: 0; }
.contact__data li { display: flex; justify-content: space-between; gap: 16px; padding: 16px 0; border-top: 1px solid var(--w-15); font-size: 15px; }
.contact__data span { color: var(--w-60); }
.ph { color: var(--o2); font-weight: 600; text-align: right; }

.form { background: var(--w); color: var(--k); border-radius: 24px; padding: clamp(26px, 4vw, 44px); box-shadow: 0 40px 80px -40px rgba(252,47,8,.5); }
.field { margin-bottom: 18px; }
.field label { display: block; font-size: 14px; font-weight: 700; margin-bottom: 8px; }
.field input, .field textarea {
  width: 100%; font: inherit; font-size: 16px; color: var(--k); background: var(--k-03);
  border: 1.5px solid var(--k-12); border-radius: 12px; padding: 14px 16px; resize: vertical;
  transition: border-color .25s, box-shadow .25s, background-color .25s;
}
.field input::placeholder, .field textarea::placeholder { color: var(--k-55); }
.field input:focus, .field textarea:focus { outline: none; border-color: var(--o1); background: var(--w); box-shadow: 0 0 0 4px rgba(252,47,8,.14); }
.field__err { display: none; color: var(--o1); font-size: 13px; font-weight: 600; margin-top: 6px; }
.field.is-invalid input, .field.is-invalid textarea { border-color: var(--o1); }
.field.is-invalid .field__err, .field__err--check.is-shown { display: block; }
.field__err--check { margin: -6px 0 16px; }
.check { display: flex; gap: 12px; align-items: flex-start; font-size: 14px; color: var(--k-70); margin: 6px 0 22px; cursor: pointer; }
.check input { width: 20px; height: 20px; margin-top: 2px; accent-color: var(--o1); flex: none; }
.check a { color: var(--o1); text-decoration: underline; text-underline-offset: 2px; }
.form__status { margin-top: 14px; font-weight: 600; font-size: 15px; min-height: 1px; }
.form__status.is-ok { color: var(--k); }
.form__status.is-err { color: var(--o1); }
.form__note { margin-top: 10px; font-size: 13px; color: var(--k-55); text-align: center; }

/* ---------- Footer ---------- */
.footer { background: var(--k); color: var(--w); padding: 90px 0 40px; border-top: 1px solid var(--w-08); }
.footer__top { display: grid; grid-template-columns: 1.5fr 1fr 1fr 1fr; gap: 40px; padding-bottom: 60px; }
.footer__logo { width: min(320px, 100%); height: auto; }
.footer__brand p { margin-top: 26px; color: var(--w-60); font-size: 17px; }
.footer__brand p strong { color: var(--w); }
.footer__col { display: flex; flex-direction: column; gap: 12px; }
.footer__col h4 { font-size: 12px; font-weight: 800; letter-spacing: .2em; text-transform: uppercase; color: var(--o2); margin-bottom: 8px; }
.footer__col a { color: var(--w-80); font-size: 15px; transition: color .25s, transform .3s var(--ease); width: fit-content; }
.footer__col a:hover { color: var(--w); transform: translateX(4px); }
.footer__bottom { display: flex; justify-content: space-between; gap: 20px; flex-wrap: wrap; padding-top: 30px; border-top: 1px solid var(--w-15); font-size: 13px; color: var(--w-60); }
.footer__disc { max-width: 520px; }

/* ---------- WhatsApp flotante + barra móvil ---------- */
.wa-float {
  position: fixed; right: 26px; bottom: 26px; z-index: 90; width: 62px; height: 62px; display: grid; place-items: center;
  background: var(--grad); color: var(--w); clip-path: var(--oct);
  transition: transform .4s var(--ease); opacity: 0; pointer-events: none; transform: translateY(20px);
}
.wa-float svg { width: 28px; height: 28px; }
.wa-float.is-on { opacity: 1; pointer-events: auto; transform: none; }
.wa-float:hover { transform: scale(1.08) rotate(45deg); }
.wa-float:hover svg { transform: rotate(-45deg); }
.wa-float svg { transition: transform .4s var(--ease); }

.mbar { display: none; }

/* ---------- Reveal ---------- */
.reveal { opacity: 0; transform: translateY(26px); transition: opacity .9s var(--ease), transform .9s var(--ease); transition-delay: var(--d, 0s); }
.reveal.is-visible { opacity: 1; transform: none; }
.no-js .reveal { opacity: 1; transform: none; }

/* ==========================================================
   RESPONSIVE
   ========================================================== */
@media (max-width: 1080px) {
  .nav { gap: 22px; }
  .nav a:not(.btn) { font-size: 14px; }
  .footer__top { grid-template-columns: 1fr 1fr 1fr; }
  .footer__brand { grid-column: 1 / -1; }
}

/* Tablet */
@media (max-width: 960px) {
  :root { --header-h: 68px; }
  .burger { display: block; }
  .nav {
    position: fixed; inset: var(--header-h) 0 auto 0; height: calc(100svh - var(--header-h));
    flex-direction: column; align-items: flex-start; justify-content: flex-start; gap: 0;
    padding: 24px var(--gutter) 40px; background: var(--k);
    transform: translateY(-8px); opacity: 0; visibility: hidden;
    transition: opacity .35s var(--ease), transform .35s var(--ease), visibility .35s;
  }
  .nav.is-open { opacity: 1; transform: none; visibility: visible; }
  .nav a:not(.btn) { font-family: var(--display); font-stretch: 125%; font-weight: 900; font-size: 24px; text-transform: uppercase; color: var(--w); padding: 14px 0; width: 100%; border-bottom: 1px solid var(--w-08); }
  .nav a:not(.btn)::after { display: none; }
  .nav__cta { margin-top: 28px; --bh: 56px; font-size: 17px; width: 100%; }
  .header.menu-open { background: var(--k); }

  .hero__grid { grid-template-columns: 1fr; }
  .hero__img { object-position: 80% 50%; opacity: .75; }
  .hero__bg::after {
    background:
      linear-gradient(to top, var(--k) 0%, transparent 30%),
      linear-gradient(180deg, rgba(0,0,0,.55) 0%, rgba(0,0,0,.78) 45%, rgba(0,0,0,.9) 100%),
      radial-gradient(ellipse 70% 50% at 70% 30%, rgba(252, 47, 8, .22), transparent 70%);
  }
  .posts__grid { flex-wrap: nowrap; justify-content: flex-start; overflow-x: auto; scroll-snap-type: x mandatory; padding-bottom: 8px; margin-right: calc(var(--gutter) * -1); padding-right: var(--gutter); }
  .posts__grid .post { flex: 0 0 46%; scroll-snap-align: start; }
  .post__cta { opacity: 1; transform: none; }

  .what__grid, .why__grid, .faq__grid, .contact__grid, .impact__inner { grid-template-columns: 1fr; }
  .why__head, .faq__head { position: static; }

  /* Secuencia vertical */
  .flow__steps { grid-template-columns: 1fr; gap: 0; }
  .flow__line { left: calc(clamp(24px, 4vw, 56px) + 39px); right: auto; width: 2px; height: auto; top: 120px; bottom: 80px; }
  .flow__fill { transform-origin: top; transform: scaleY(var(--p, 0)); }
  .flow__step { display: grid; grid-template-columns: 80px 1fr; column-gap: 22px; align-items: center; padding: 12px 0; }
  .flow__node { margin: 0; grid-row: span 2; }
  .flow__node--oct { width: 80px; height: 80px; margin: 0; font-size: 17px; }
  .flow__step h3 { align-self: end; margin-bottom: 2px; }
  .flow__step p { align-self: start; }

  /* Timeline a un lado */
  .timeline__line { left: 11px; margin-left: 0; }
  .tl, .tl:nth-child(odd) { width: 100%; margin-left: 0; padding: 0 0 28px 48px; }
  .tl__dot, .tl:nth-child(odd) .tl__dot { left: 0; right: auto; }
}

/* Celular */
@media (max-width: 640px) {
  body { font-size: 16px; padding-bottom: 76px; }
  .logo img { height: 40px; }
  .hero { padding-top: calc(var(--header-h) + 28px); padding-bottom: 100px; min-height: auto; }
  .eyebrow { font-size: 11px; letter-spacing: .1em; margin-bottom: 22px; }
  .hero__title { max-width: none; }
  .hero__ctas .btn { width: 100%; }
  .hero__visual { max-width: none; margin-top: 8px; }
  .hero__photo { aspect-ratio: 1 / 1; }
  .posts__grid .post { flex-basis: 82%; }
  .tape { padding: 9px 0; }
  .hero__badge { left: 12px; right: 12px; bottom: 12px; }
  .hero__scroll { display: none; }

  .what__list p { font-size: 22px; }
  .flow { border-radius: 20px; }
  .flow::before { font-size: 10px; letter-spacing: .14em; margin-bottom: 28px; }
  .flow__step { grid-template-columns: 64px 1fr; column-gap: 18px; }
  .flow__node, .flow__node--oct { width: 64px; height: 64px; font-size: 15px; }
  .flow__node--oct { font-size: 14px; }
  .flow__line { left: calc(clamp(24px, 4vw, 56px) + 31px); top: 100px; bottom: 70px; }

  .cards { grid-template-columns: 1fr; gap: 12px; }
  .card { min-height: 0; padding: 24px 22px; }
  .card__num { margin-bottom: 18px; }

  .impact__side .btn, .cta .btn, .faq__head .btn, .contact__wa { width: 100%; }
  .why__item { grid-template-columns: 56px 1fr; gap: 14px; padding: 26px 0; }
  .why__num { font-size: 32px; }

  .qa__body p { padding-right: 0; }
  .contact__data li { flex-direction: column; gap: 2px; }
  .ph { text-align: left; }
  .footer__top { grid-template-columns: 1fr 1fr; }
  .footer__bottom { flex-direction: column; }

  .wa-float { display: none; }
  .mbar {
    display: grid; grid-template-columns: 1.6fr 1fr; gap: 8px;
    position: fixed; left: 0; right: 0; bottom: 0; z-index: 95;
    padding: 10px 12px calc(10px + env(safe-area-inset-bottom));
    background: rgba(0,0,0,.92); -webkit-backdrop-filter: blur(12px); backdrop-filter: blur(12px);
    border-top: 1px solid var(--w-15);
  }
  .mbar a { display: inline-flex; align-items: center; justify-content: center; gap: 8px; min-height: 52px; border-radius: 999px; font-weight: 700; font-size: 15px; }
  .mbar svg { width: 20px; height: 20px; }
  .mbar__wa { background: var(--grad); color: var(--w); }
  .mbar__form { border: 1.5px solid var(--w-60); color: var(--w); }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition-duration: .01ms !important; scroll-behavior: auto !important; }
  .reveal { opacity: 1; transform: none; }
}

/* ---------- Páginas legales ---------- */
.legal { background: var(--w); padding: calc(var(--header-h) + 70px) 0 100px; }
.legal .container { max-width: 820px; }
.legal h1 { font-family: var(--display); font-stretch: 125%; font-weight: 900; text-transform: uppercase; font-size: clamp(32px, 5vw, 56px); margin-bottom: 24px; }
.legal h2 { font-size: 22px; font-weight: 800; margin: 40px 0 12px; }
.legal p, .legal li { color: var(--k-70); margin-bottom: 12px; }
.legal ul { list-style: disc; padding-left: 22px; }
.legal .ph-box { border: 2px dashed var(--o1); border-radius: 12px; padding: 16px 18px; color: var(--k); font-weight: 600; margin: 24px 0; }
.header--solid { background: var(--k); }